The dealer who lists
first gets the call.
Everyone else gets
the leftovers.
SMARTDLR iMarket is the inventory marketing platform built for independent dealers. Import your feed once, let AI merchandise every unit, and publish everywhere buyers are actually looking — on a schedule you set once and never touch again.
The cars are on the lot. The problem is everything that has to happen after that — and how much of it you're still doing by hand.
Once into your website. Again into Marketplace. Again into whatever feed your listing sites want. Three systems, three chances to get the price wrong, and not one of them talks to the others.
Gravel, chain-link, a snowbank, the neighbour's van in frame. Buyers scroll straight past your unit and stop on the dealer whose photos look like a showroom — even though it's the same car.
That Civic went out the door two weeks ago and it's still live on Marketplace. Every call about it wastes your time and costs you a little more trust with a buyer who was ready.
You post when you remember. Then a busy week turns into a busy month and the page goes dark — right when buyers are checking whether you're still open for business.
Not five tools taped together with a spreadsheet in the middle. One system that owns the vehicle from the day it lands on your lot to the day the listing comes down.
Five stages, one system. Each one hands off to the next without you re-typing a thing.
Your feed lands here. Twelve formats, fetched over HTTP, FTP or straight upload — on whatever schedule you set.
Every vehicle that bears your name. VIN-decoded, health-scored, and checked for exactly what's missing.
Showroom photos and listing copy, generated per platform and written in your dealership's voice.
Twenty syndication destinations, plus Marketplace, your storefront and every social channel you run.
Every enquiry lands in one pipeline, with day-1, day-3 and day-7 follow-up already written and waiting.
VIN decode from the NHTSA database, multi-lot support, a health panel per unit, and a gap dashboard that tells you exactly which vehicles are missing photos, copy or a price.
Twelve import formats including vAuto, HomeNet, AutoTrader and CarGurus — plus a mapping wizard for anything we don't recognise. Scheduled, deduplicated, and rollback-safe.
Drop the gravel and the chain-link. Four permanent studio backdrops, automatic logo watermarking, badge stickers, and listing copy written per platform.
Market Days Supply, price-to-market, VIN listing history and investment grade on every unit — scored against live comps, not last year's guide book.
Platform-specific ad copy for Marketplace, your Facebook Page, Instagram and X — plus a photo pack the Chrome extension pushes straight into a Marketplace listing.
A drag-to-reschedule calendar, a composer with per-channel variants, a publishing queue, and twenty-two recurring content ideas for the weeks nothing new lands.
Hosted listings, search and vehicle detail pages in nine layout variants — or push the whole thing into your existing WordPress site with the companion plugin.
Every form submission in one pipeline with source attribution, in-app replies, and an automated day-1, day-3, day-7 follow-up sequence that runs whether you remember or not.
The backdrop changes. The car doesn't. iMarket replaces the background behind your vehicle with a real studio plate — the same plate on every unit, so your whole lot looks like one professional shoot.
Vehicle descriptions, feature bullets, SEO titles and meta, Marketplace ads, X posts under 280 characters, image alt text, and social captions — each with its own prompt, not one generic template.
Bring your own Anthropic, OpenAI or Gemini key — encrypted at rest. Every generation is logged with its token count and estimated cost, so you can see the spend to the cent.
The prompts are explicitly barred from adding equipment the vehicle doesn't have. Your legal disclaimer is shown for pasting and never sent to the model — a paraphrased disclaimer is worse than none.
Download it, host it at a permanent feed URL the platform polls itself, or have iMarket push it over FTP on a schedule. Your call, per destination.
Plus Facebook Marketplace via the Chrome extension, your Facebook Page and Instagram through a direct Meta connection, and X — with a prompt written to X's 280-character limit rather than trimmed to fit.
Point us at whatever you already have — a vAuto or HomeNet export, an FTP drop, a URL, or a spreadsheet. If it's a shape we don't recognise, the mapping wizard handles it. No changes to your current systems.
VIN decode fills in the specs. AI writes the copy in your dealership's voice and drops your photos onto a clean studio backdrop. Market comps tell you where each unit sits against your market.
Pick your destinations and your schedule. From then on it runs on its own — new arrivals go out, social posts on plan, and sold units get flagged for takedown before a buyer calls about a car you don't have.
Three AI engines to choose from · Nine storefront layout variants · Four studio backdrops · Ten badge stickers · Twenty-two recurring content ideas · No hard cap on inventory — tested into the thousands.
iMarket is the platform. If you'd rather hand the whole thing to someone else, that's what the rest of SmartDlr is for.
Done-for-you marketing built on top of iMarket. We run the ads, the branding, the website and the automation while you sell cars.
Prefer to stay in WordPress? The plugin suite gives you inventory, AI chat, dealer forms and themes — free to start, no agency required.
Bring the feed you already have. We'll show you your own inventory running inside iMarket — priced, merchandised, and ready to publish — on a call that takes twenty minutes.
